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Call Tracking

Know Exactly Which Ad Made the Phone Ring.

Most taxi bookings still convert over the phone, yet most companies have no idea which channel actually drove each call. Call tracking closes that visibility gap completely.

Call tracking dashboard for taxi dispatch center
Overview

What Call Tracking Reveals About Your Marketing

Call tracking assigns unique phone numbers to each marketing channel — Google Ads, organic search, Facebook, print materials — logging exactly which source generated each call before it's ever answered.

For taxi companies, this closes one of the biggest blind spots in marketing measurement: most conversions still happen by phone, not online forms, so without call tracking a large share of your true ROI data simply doesn't exist.

This service is built for every segment of ground transportation we serve — see how it fits taxi, airport transfer, limo, NEMT and dispatch businesses.

Benefits & Features

Turn Your Phone Line Into Real Data.

Dynamic Number Insertion

Unique numbers per channel, source and even keyword.

Call Recording

Identify where potential bookings are lost on calls.

Attribution Reporting

See true ROI by channel, not just online conversions.

CRM Integration

Call data flows directly into your CRM records.

How We Deliver It

Our 4-Step Process.

01. Channel Mapping

We map every marketing channel that needs a unique tracking number.

02. Number Setup

We configure dynamic number insertion across your website and campaigns.

03. Recording & Compliance

We enable call recording with proper legal disclosures where required.

04. Reporting Dashboard

We build a dashboard showing call volume and quality by channel.

Typical timeline: fully operational within 1 week.

Tools We Use

Trusted Call Tracking Platforms.

CallRailCall Tracking MetricsGoogle Analytics 4Twilio
FAQs

Call Tracking Questions, Answered.

Will my main business number change?

No — tracking numbers forward seamlessly to your existing main line, so callers never notice any difference.

Is call recording legal?

Yes, with proper disclosure. We configure automated consent messages compliant with applicable state and federal regulations.

Does this work with Google Ads call tracking?

Yes, we integrate directly with Google Ads and other platforms so call conversions feed back into your ad account for optimization.

How many tracking numbers do I need?

This depends on how many distinct channels you run — typically one per major channel (Google Ads, organic, Facebook, print) at minimum.

Get Free Call Tracking Setup

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We'll be in touch within 1 business day.

Prefer to Talk Now?

Chat With Our Analytics Team.

Ask us how much of your call volume is currently untracked.

Chat With Taxi Business Experts
Chat with Taxi Business Experts